Sunday, 13 Oct, 2024
By: Yash Gupte
Leading milk suppliers Amul and Mother dairy have increased milk prices by Rs 2 per litre with effect from 17th August 2022 on the account of rising input costs. This is the second hike by Mother dairy and Amul in just six months. Both the milk giants had increased the price of milk by Rs. 2 per litre in March.
Leading milk suppliers Amul and Mother dairy have increased milk prices by Rs 2 per litre with effect from 17th August 2022 on the account of rising input costs. This is the second hike by Mother dairy and Amul in just six months. Both the milk giants had increased the price of milk by Rs. 2 per litre in March. The Gujarat Cooperative Milk Market Federation (GCMMF) which sells milk and other dairy products under the banner of Amul brand said on Tuesday that it has decided to increase the milk prices by Rs. 2 per litre in Delhi NCR, Ahmedabad and Saurashtra of Gujarat, West Bengal, Mumbai and other markets from August 17. The GCMMF further stated that the hike means a 4% increase in MRP which is lower than the average food inflation. The prices have been hiked due to an overall increase in cost of operation and production of milk. The cattle feeding cost has also shot up by 20% compared to last year.
The new price of Amul Gold is Rs 31 per 500 ml, Amul Taaza- Rs 25 per 500 ml, and Amul Shakti- Rs 28 per 500 ml. For Mother Dairy, full-cream milk costs Rs 61 per litre from yesterday, up from Rs 59 per litre. In March also, Mother Dairy had increased milk prices by Rs 2 per litre in the Delhi-NCR (National Capital Region). Additionally, some major milk-producing regions like Gujarat have observed an upsurge in the number of cattle infections as a result of the continuous rain. Gujarat's lumpy skin disease has become a serious issue, which has had an impact on milk collecting there. The mismatch between supply and demand has led to milk producers increasing their retail prices.
Considering the milk rise and its effect on consumers across India, TEAM CVOTER- INDIA TRACKER did a nationwide survey in order to understand the sentiments of the consumers belonging to different gender, social backgrounds, and locations and voting opinions. The question posed to the people was, ‘Milk price has gone up by Rs. 2 per litre, if you buy 1 litre of milk daily, your monthly expenses go up by Rs 60. How will this affect your household budget?’ Majority of the people were of the opinion that the price rise will have a bad to very bad effect for them.
Source- Team Cvoter- India Tracker
As the chart shows, majority of the people (49.4%) feel that the rise in milk prices tend to affect them very badly while only 13.9% are of the opinion that their household budget will not be affected due to the rise in prices of the milk. Majority of the people belonging to the Scheduled Castes (59.6%) feel that they will be affected very badly.
Source- Team Cvoter- India Tracker
Majority of the people belonging to different gender, locations and voting opinions feel that the increase in the prices of milk will affect them very badly. The feelings were strongest among the opposition voters and females as they feel that their household budget will be affected very badly. 18% of the NDA voters are of the opinion that the price rise will not at all have any effect on their household budget. Majority (50.1%) of the people living in urban areas feel that they will be affected very badly. The sentiments were strong as compared to the people living in rural areas as 48.1% rural population is opinion that their household budget will be badly affected.
